Creating a Project

A project is your workspace for a specific brand or website. It stores your editorial policy, outlines, and articles in one place.

Auto Mode vs Manual Mode

Auto Mode (Recommended)

If you have a website, this is the fastest way to get started:

1. Click + New Project from your Dashboard
2. Select "I have a website"
3. Paste your website URL and click Analyze
4. AI will automatically detect:
   • Your brand name and description
   • Industry niche
   • Target audience profile
   • Suggested tone of voice
   • 3-5 main competitors
5. Review the auto-filled data — edit anything that needs correction
6. Click Save Project

Manual Mode

Best for new brands without a website:

1. Click + New Project from your Dashboard
2. Select "Manual setup"
3. Fill in your brand name, description, niche, and audience
4. Add competitor URLs manually (optional)
5. Click Save Project

Project Settings

Each project includes:

• Name — Your project/brand name
• Website URL — Your site (optional)
• Language — Default content language for this project
• Editorial Policy — Detailed content guidelines (see Editorial Policy)

Project Limits